News editors decide what to broadcast on television and what to print in a newspaper. What factors do you think influence their decisions? Do we become used to bad news? Would it be better if more good news was reported?

{tooltip}News editors decide what to broadcast on television and what to print in a newspaper.{end-link}Don't copy sentences or phrases from the task - you can get penalized for it{end-tooltip}. There are two factors that influence their decisions. The first is the kind of customers they aim at. {tooltip}Because{end-link}Delete 'because', start with 'Each kind'{end-tooltip} each kind of readers and watchers has its own features. For example, if your customers are almost entirely teenagers, you have to concentrate on something attracting them such as stories, photographs of singer stars, film stars, funny tales, and fashion. It {tooltip}will{end-link}would{end-tooltip} be very silly if you {tooltip}try{end-link}tried{end-tooltip} to provide teenagers with economic or {tooltip}politic{end-link}political{end-tooltip} news. On the contrary, {tooltip}besiness men{end-link}businessmen{end-tooltip} and politicians may never read news about James Blunt or Keira Knightley. Therefore, what influences news editors’ decisions the most is the taste of their customers.

The second factor is the {tooltip}hot{end-link}heat{end-tooltip}, the attraction of the news. Who {tooltip}will reads{end-link}would read{end-tooltip} or watch your news if it happened a year or a month ago or even last week? The answer is {tooltip}nobody absolutely{end-link}absolutely noone{end-tooltip}. In the energetic and competitive world nowadays, people always ask for a really {tooltip}new{end-link}fresh{end-tooltip} news. So that to satisfy customers, there is a pressure on all editors to find continually what has already happened not only yesterday but even an hour ago. Or else, they may lose their customers. None of editors wants that bad future.

On television or in newspaper, we seem to become used to bad news. It is a little of {tooltip}difficult{end-link}difficulty{end-tooltip} for us to come across a piece of good news. We can’t deny that bad things occur on Earth day by day. However, news editors try to gain more and more {tooltip}customer{end-link}customers{end-tooltip}, which means more and more money, using bad news as a magnet. {tooltip}Because{end-link}The reason is that{end-tooltip} bad news makes us curious. We want to know why it is bad, what it is about, whether it influences us or not. As a result, we will buy newspapers or watch television to find out. And the happiest people are, of course, news editors.

I think it would be better if more good news {tooltip}were{end-link}was{end-tooltip} reported. Bad news makes us worry and {tooltip}sad. Whereas{end-link}sad, whereas{end-tooltip} good news makes us happy. There should an equal amount of good and bad news. In that way we can give something bad a lot of thought while still being happy about the good news. Any inequalities between good news and bad news should be avoided. That is the best solution.

Now, we can’t live without news. Thereby, the role of news editors is very important. We should support them. And what they have to do is try their best to provide us with useful news, both good and bad.

Some of your sentences are too short – they would look better if joined together. Overall, this is a good essay, which seems to be worthy of Band 7.

Source: ielts-blog.com

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